there's a real risk for scott brown. with his likability coming down, 53 to 33 is a drop for him, there's a risk he's alienating swing voters and it could kogs cost him the election. if you talk to republicans in massachusetts, the great fall back plan is this. scott brown loses this year, the governor ship is open in 2014. he's an ideal candidate to run for governor of massachusetts because of the likability. the party label is not as much of a hindrance. 53/33. he's no longer the most popular in massachusetts? someone more popular is an attorney general named martha coakley. scott brown, if he loses this race and tries the governor, good chance the opony net is martha coakley. it could be ended by the woman. >> for people not from massachusetts, he beat her in 2010. >> right. she could have the last laugh still. >> it's not mitt romney the most popular politician in massachusetts? i'm surprised by that. i'm the lone nonbase stater at the table, so i will leave the hard analysis to you three. there was a moment that rea